Within the business community, there is always a constant pressure to not only perform well, but also to beat one’s competitors. This is fueled by the desire to gather as many leads as possible, and convert them into serious buyers. As a result, newer marketing trends are emerging on the scene, and business owners are […]

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Many people argue that telemarketing is an outdated concept now, especially because social media has taken over everything these days. They claim that several hundred leads can be reached all at once just by putting up a post on any of the social media platforms. While this may be true in most cases, you should […]

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If you are a business owner, then despite your area of operation, you would be facing fierce competition in the market. This is because almost every entrepreneur is looking to adopt newer ways of beating his or her contemporaries, and those who succeed in doing so, own the market eventually. So if you want to […]

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Artificial Intelligence, or AI (as it is popularly known), is gaining significance within the marketing world. This is because there is fierce competition in the market, and business owners are looking to adopt newer ways to gain an edge over their competitors. But what exactly is this AI? How can it be used to revolutionize […]

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