Ever since time can tell, business owners have sought to beat competitors and make as much sales as they can. However, the way that they do this has evolved with changing time. For instance, new means of advertising have taken over previous ones, and this has especially sped up with the advent of social media. […]

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Artificial Intelligence, or AI (as it is popularly known), is gaining significance within the marketing world. This is because there is fierce competition in the market, and business owners are looking to adopt newer ways to gain an edge over their competitors. But what exactly is this AI? How can it be used to revolutionize […]

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